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CompanyArtificial Intelligence (AI) is reshaping the banking industry, offering new opportunities and challenges. Alkami’s market study, “Application and Consumer Perception of Artificial Intelligence in Banking” dives deep into the current state of perceptions and realities, providing crucial insights and use cases bank and credit union teams can start applying now.
Key Highlights:
- Regional and Community Financial Institutions (RCFIs) vs. Consumer Perceptions: Understand the optimism and skepticism surrounding AI.
- AI Learning Curve: Discover where RCFIs stand in their AI journey and the reality of larger institutions.
- Digital Banking Use Cases: Explore how AI is being trialed in customer service, data insights, marketing, and security.
- Impact on the Business: Learn the areas where AI is expected to make an immediate and overall impact.
- Generational Perspectives: Find out the interesting differences emerging across generations.
- Third-Party Guidance: See why many RCFIs prefer to seek external expertise for AI implementation.
Resources
2024 FI Perceptions Research, commissioned by Alkami, surveyed 150 unique banking platform decision makers/influencers across the U.S. to explore their digital banking provider perceptions and experience. Survey was fielded December 21, 2023 – January 26, 2024.
The Center for Generational Kinetics – National Research Study 2024, commissioned by Alkami, included 1,500 U.S. participants ages 22-65 weighted to the 2020 US Census for age, gender, region, and ethnicity. Survey was conducted online from January 12, 2024, to January 30, 2024.
Copyright and Allowed Usage
This document is protected by copyright 2024 by Alkami. All rights are reserved. The information in this document can be referenced in the media, in whole or in part, as long as this document is cited as the source of the information. In no way does this document provide an endorsement of any product, service, company, or individual. This document is provided “as is.” Information and views expressed in this document may change without notice. The strategies and examples depicted herein are provided for illustrative purposes only and are not guarantees of specific results. You bear the risk of using this document.
Whether you’re an operational leader, head of marketing, or product strategist, understanding these insights is crucial to staying competitive. Download the study now!
